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Thank You For Arguing Revised And Updated Edition

Author: Jay Heinrichs
Publisher: Three Rivers Press
ISBN: 0385347782
Size: 77.11 MB
Format: PDF, ePub, Docs
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For when you really have to get your point across… *Expanded and Revised: Including new chapters on leadership, Obama’s oratorical mastery, the pitfalls of apologies—and an “Argument Lab” section to put your new skills to the test.* Thank You for Arguing is your master class in the art of persuasion, taught by professors ranging from Bart Simpson to Winston Churchill. The time-tested secrets this book discloses include Cicero’s three-step strategy for moving an audience to action—as well as Honest Abe’s Shameless Trick of lowering an audience’s expectations by pretending to be unpolished. But it’s also replete with contemporary techniques such as politicians’ use of “code” language to appeal to specific groups and an eye-opening assortment of popular-culture dodges—including The Yoda Technique, The Belushi Paradigm, and The Eddie Haskell Ploy. Whether you’re an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Written by one of today’s most popular language mavens, it’s warm, witty, erudite, and truly enlightening. It not only teaches you how to recognize a paralipsis and a chiasmus when you hear them, but also how to wield such handy and persuasive weapons the next time you really, really want to get your own way.

Thank You For Arguing Third Edition

Author: Jay Heinrichs
Publisher: Three Rivers Press
ISBN: 0804189943
Size: 24.51 MB
Format: PDF, ePub, Docs
View: 7152
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A master class in the art of persuasion, as taught by professors ranging from Bart Simpson to Winston Churchill, newly revised and updated. The time-tested secrets taught in this book include Cicero's three-step strategy for moving an audience to action, and Honest Abe's Shameless Trick for lowering an audience's expectations. And it's also replete with contemporary techniques such as politicians' use of code language to appeal to specfic groups and an eye-opening assortment of persuasive tricks, including the Eddie Haskell Ploy, the Belushi Paradigm, Stalin's Timing Secret, and the Yoda Technique. Whether you're an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Warm, witty, erudite, and truly enlightening, it not only teaches you how to recognize a paralipsis when you hear it, but also how to wield the weapons of persuasion the next time you really, really, want to get your own way.

How To Argue With A Cat

Author: Jay Heinrichs
Publisher: Penguin UK
ISBN: 1846149584
Size: 76.10 MB
Format: PDF, ePub, Mobi
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If you can persuade a cat ... you can persuade anyone. This is the essential guide to getting your way. Jay Heinrichs, award-winning author of Thank You for Arguing and advisor to the Pentagon, NASA and Fortune 500 companies, distils a lifetime of negotiating and rhetoric to show you how to win over anyone - from colleagues and bosses, to friends and partners at home (and even the most stubborn of feline adversaries). You'll learn to: Perfect your timing - learn exactly when to pounce Get your body language, tone and gesture just right Think about what your opponent wants - always offer a comfy lap Lure them in by making them think they have the power The result? A happy, hopefully scratch-free, resolution. 'Jay Heinrichs knows a thing or two about arguing' The Times 'A master rhetorician and persuasion guru' Salon 'You got a bunch of logical engineers to inject pathos into their arguments ... it works!' NASA engineer

Word Hero

Author: Jay Heinrichs
Publisher: Three Rivers Press (CA)
ISBN: 0307716368
Size: 25.65 MB
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Explains how to construct and deliver the most witty, memorable lines in conversation and in print. By the author of Thank You for Arguing. Original.

How To Win Friends And Influence People

Author: Dale Carnegie
Publisher: Simon and Schuster
ISBN: 9781451621716
Size: 73.26 MB
Format: PDF, ePub
View: 5022
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You can go after the job you want—and get it! You can take the job you have—and improve it! You can take any situation—and make it work for you! Dale Carnegie’s rock-solid, time-tested advice has carried countless people up the ladder of success in their business and personal lives. One of the most groundbreaking and timeless bestsellers of all time, How to Win Friends & Influence People will teach you: -Six ways to make people like you -Twelve ways to win people to your way of thinking -Nine ways to change people without arousing resentment And much more! Achieve your maximum potential—a must-read for the twenty-first century with more than 15 million copies sold!

The Essential Guide To Rhetoric

Author: William M. Keith
Publisher: Bedford Books
ISBN: 9781319094195
Size: 40.16 MB
Format: PDF, ePub, Docs
View: 2675
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The Essential Guide to Rhetoric is a useful tool for students who need a brief, topical introduction to the field of rhetoric. This concise book covers both classic and modern rhetorical theory for students and professors who want to gain a further understanding of rhetoric and its practical applications. This guide provides an easy-to-read, jargon-free look at rhetorical theory and how it can be used to supplement an education in communication and public speaking. This guide and other guides in the Essential Guide series were developed to complement a wide variety of communication texts and course needs, offering instructors flexible options to add additional content or emphasis areas to their courses. The Essential Guides can be purchased on their own, packaged at a discount with other Bedford/St.Martin's texts, or used as part of a custom option.

Professional Javascript For Web Developers

Author: Nicholas C. Zakas
Publisher: John Wiley & Sons
ISBN: 1118233093
Size: 76.89 MB
Format: PDF, ePub
View: 6353
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This book provides a developer-level introduction along with more advanced and useful features of JavaScript. Coverage includes: JavaScript use with HTML to create dynamic webpages, language concepts including syntax and flow control statements variable handling given their loosely typed nature built-in reference types such as object and array object-oriented programing powerful aspects of function expressions Browser Object Model allowing interaction with the browser itself detecting the client and its capabilities Document Object Model (DOM) objects available in DOM Level 1 how DOM Levels 2 and 3 augmented the DOM events, legacy support, and how the DOM redefined how events should work enhancing form interactions and working around browser limitations using the canvas tag to create on-the-fly graphics JavaScript API changes in HTML5 how browsers handle JavaScript errors and error handling features of JavaScript used to read and manipulate XML data the JSON data format as an alternative to XML Ajax techniques including the use of XMLHttpRequest object and CORS complex patterns including function currying, partial function application, and dynamic functions offline detection and storing data on the client machine techniques for JavaScript in an enterprise environment for better maintainability This book is aimed at three groups of readers: Experienced object-oriented programming developers looking to learn JavaScript as it relates to traditional OO languages such as Java and C++; Web application developers attempting to enhance site usability; novice JavaScript developers. Nicholas C. Zakas worked with the Web for over a decade. He has worked on corporate intranet applications used by some of the largest companies in the world and large-scale consumer websites such as MyYahoo! and the Yahoo! homepage. He regularly gives talks at companies and conferences regarding front-end best practices and new technology.

Learn Python 3 The Hard Way

Author: Zed A. Shaw
Publisher: Addison-Wesley Professional
ISBN: 0134693906
Size: 26.53 MB
Format: PDF, Kindle
View: 6700
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You Will Learn Python 3! Zed Shaw has perfected the world’s best system for learning Python 3. Follow it and you will succeed—just like the millions of beginners Zed has taught to date! You bring the discipline, commitment, and persistence; the author supplies everything else. In Learn Python 3 the Hard Way, you’ll learn Python by working through 52 brilliantly crafted exercises. Read them. Type their code precisely. (No copying and pasting!) Fix your mistakes. Watch the programs run. As you do, you’ll learn how a computer works; what good programs look like; and how to read, write, and think about code. Zed then teaches you even more in 5+ hours of video where he shows you how to break, fix, and debug your code—live, as he’s doing the exercises. Install a complete Python environment Organize and write code Fix and break code Basic mathematics Variables Strings and text Interact with users Work with files Looping and logic Data structures using lists and dictionaries Program design Object-oriented programming Inheritance and composition Modules, classes, and objects Python packaging Automated testing Basic game development Basic web development It’ll be hard at first. But soon, you’ll just get it—and that will feel great! This course will reward you for every minute you put into it. Soon, you’ll know one of the world’s most powerful, popular programming languages. You’ll be a Python programmer. This Book Is Perfect For Total beginners with zero programming experience Junior developers who know one or two languages Returning professionals who haven’t written code in years Seasoned professionals looking for a fast, simple, crash course in Python 3